THAIFEX – HOREC Asia 2024

The Department of International Trade Promotion (DITP), Ministry of Commerce, the Thai Chamber of Commerce (TCC), and Koelnmesse (KM) unveiled the inaugural edition of THAIFEX – HOREC ASIA 2024, a trade fair of HoReCa industry products and services (hotel, restaurant, and catering businesses). This trade fair is expected to attract 20,000 buyers worldwide and aims to establish Thailand as the hub of HoReCa industry in Asia. This all-inclusive event boasts a complete overview of the sector’s most sales-generating and future-forward products and services across 9 HORECA segments: Bakery and Ice Cream, Café and Bar, Cleaning and Laundry, Dining, Furnishing, Kitchen, Services, Tech and Wellness. In addition, the organising committee revealed interesting highlights within the event, such as ASEAN Barista Team Championship, Thailand Ultimate Housekeeping Challenge, innovative products showcase at the THAIFEX – HOREC Xperiential Zone, which presents products that narrate the future trends in HoReCa, as well as THAIFEX – HOREC Academy seminars bringing together industry experts to provide knowledge through workshops, cooking demonstrations, and various informative and enjoyable activities throughout the three-day event. For more information and registration, visit www.thaifex-horec.asia.